Thursday, April 21, 2011

NOLLYWOOD, IT IS ABOUT TIME THEY STEPPED UP THEIR GAME.

NOLLYWOOD, IT IS ABOUT TIME THEY STEPPED UP THEIR GAME.
Icheoku says watching Nigerian films for some time now reveals one thing - they seem to have stalled. Nollywood seems to have ran out of fresh ideas about their stock in trade and/or where they want to take their industry to. It appears they have lost their mojo and their road-map and now bewildered at a fork on the road.
Their stories, acts, scenes, costumes and themes all look like a clone of each other - the same, shallow, stale and sitcom-like. Our conclusion, it is about time Nollywood innovated and start blowing things up if they still want to remain relevant and competitive in the industry; otherwise they will soon peter to a stop like most things Nigerian. Icheoku is a fan and wants Nollywood to thrive and live long; but only wishes they can take their game to the next level and start doing some more serious educated and intelligent stories and not rehashing all these pseudo-dramas they saturate the stores with. Analytical and articulate stories like a terrorist criminal manhunt, Abuja bombing, the making of President Jonathan, IBB military adventurism, the Great Zik, Awolowo and Ahmadu Bello docu-drama etc just to name a few. Just some intelligent movies is what it takes to remain buoyant in the field but not all these boy meet girl sitcom-dramas that they package and repackage each time. Icheoku and the rest of the watching-world, anxiously await Nollywood to take up and deliver on this challenge!

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